Tilak Ravi Krishnaswamy

Quick intro

I am an experienced consultant with over a decade of expertise in marketing and product management. My skill set encompasses consulting, marketing, product management, strategy, new business development, storytelling, growth hacking, and more. Additionally, I have had the privilege of speaking at TEDx events and have authored books and papers, including “The Power of Habit-Forming Products.” I am recognized for my accomplishments in driving growth and fostering innovation in various industries, where I have successfully led businesses through significant expansions totaling hundreds of millions of US dollars.

My Industry Experience

I have launched over 16 Products across in worldwide markets and scaled startups (x2) and MNC over a decade across various industries :

  1. Tektronix – Current Role
    • Global Product Management Marketing
    • Leading Product Portfolio Business, GTM, and P&L for Tektronix Software Platform Business
    • Indirectly driving over X00 Million in business
  2. Cascade Air Tech Inc | Tazair International | Radarc | Vignahartha Agro Tech …
    • Global Product Management Marketing (Consulting & Director)
    • Responsible for Product Portfolio, Business, and Product Strategy for Connected Air Purification and IEQ sensing portfolio
  3. Honeywell International
    • Product Manager and Offering Marketing Specialist
    • Handling Parking Management Solutions, IoT Lighting Solutions, and Commercial Air Purification
  4. Legrand India
    • Manager Marketing– Special Projects
    • Responsible for New Product launches, product management, promotions, and strategy for wireless switches, nurse calling systems & assisted living products
  5. Keshavv Enterprises – Consulting Partner
    • Initiated selling IT solutions, web solutions, and Ecom portals, building distribution networks for small companies
  6. Aniba Solutions Pvt. Ltd.
    • Assistant Project Manager & Project Lead
    • Managed the development of the M-15 Gas Turbine Test-bed controls system for the Eastern Naval Command
  7. RITES Ltd
    • Manager Test Bed Controls
    • Managed project management for controls in M-15 GTA project at INS Eksilla

These experiences have shaped my expertise in various domains, allowing me to drive growth, innovate, and lead in the fields of Marketing, Product Management, Strategy, and more. I’ve consistently demonstrated a commitment to excellence and a passion for driving businesses to new heights.


Award-winning innovations across industries
Author: The Power of Building Habit-forming products: creating engaging and additive experiences.
TEDx Speaker
Driving growth and scaling businesses rapidly
Initiating successful product launches.
Nurturing diverse business verticals


MBA from Liverpool John Moores University.
MTech (Mechatronics) from Vellore Institute of Technology.
Post Graduate Program in Management – Strategy and Leadership from IMT Ghaziabad.
B.E. (Mechatronics) from Aarupadai Veedu Institute of Technology.

I chose to be an essentialist and a wannabe minimalist.

Area of expertise :
– Growth Hacking
– Product Marketing Management
– Internet of Things
– Wireless Networks
– Product Management
– Portfolio Management
– Scaleup Specialist

Awards and Recognition :

– Awarded by the NITTE and AIC 
( for designing a Environment disinfection process for warehouses)

– Awarded by the Ministry of Agriculture
( for designing a open-source vending machine concepts for the farmers)
Runner’s UP Award by IIT Madras for Cleaning Robot Design
( for designing and developing robot for cleaning a home )
Honeywell Bravo Silver Award
(For establishing a new control solutions business)
Honeywell Bravo Silver Award
( For Building a product for immediate delivery ensuring the largest win in the business)